Communications resources for staff

On this page you will find all our available communications resources.
Priority campaigns can be found at the top of the page.

Please download, use and share information as appropriate. 

If there are other resources you would find helpful -
please contact:  nhsnwl.communications.nwl@nhs.net

Autumn/winter 2025-2026 vaccinations - communications toolkit

The national UKHSA stakeholder communications toolkit for flu is available here.

The toolkit includes information about flu and Covid-19 vaccination programme, messaging for key audiences and resources for social media and print. 

Local materials for NW London

Localisimage.pnged leaflet for NW London  - with links to walk-insites 

Flu and COVID-19 leaflet (English) pictured right

Social media assets to follow


Flu  - specific resources for children

Videos


     

National website links:

Information on flu and the flu vaccination programme is available to the public here on the public health website.

A full toolkit is available here which includes:
2324 flu leaflet front page.PNG

  • Leaflet on flu for adults, parents and pregnant people

  • Child flu leaflets and posters

  • GP template letter for inviting 2-3s

  • Easy read posters and leaflets on flu

  • Simple text flu leaflets for adults and children

 

Leafletimage.png

The PDF file can be downloaded here.

This leaflet covers all NHS services and how to access them. This leaflet is available in 14 languages:


Evening and weekend appointment messagesEvening and weekend appointmnet website and social graphic.png

 

This pack contains messages to update websites and answerphones, along with posters and social media posts.

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Social media

Online consultation:

Phone appointments: These assets are suitable forimage.png Facebook and Twitter.

The resources in this pack address the common concerns faced by primary care during winter: the vaccination programme, accessing NHS services and ways to contact your GP surgery. This information is available for several channels:

  • Website copy
  • Print collateral: leaflets and posters
  • Social media assets
  • Website banners and GP screen
  • Phone updates – text and answer phone messages

Download the PDF here. 

Childhood immunisations

This stakeholder communications toolkit from UKHSA provides information and supporting materials for the second wave of the childhood immunisation vaccine campaign 2024.

These materials are designed to encourage parents whose children (0-5 years old) have missed, or may miss, a vaccine to get their children vaccinated. It includes:image.png

  • website text
  • social media content
  • print materials

Click here to download the toolkit.

Childhood immunisation's schedule postcard (pictured)

This campaign focuses on the risks associated with measles, providing parents/guardians with accurate information that motivates action or encourages a conversation with a health professional.

The full toolkit can be downloaded here.

It includes website and newsletter copy, social media content, posters and a digital screen. 

A3/A4 posters:

Social media assets:

Digital screen:

The full measles communications toolkit from UKHSA can be found here.

Measles/MMR overview leaflet and transaltions:

Lots of materials and translations can be found on the health publication website  - any health/public sector professional can create an account and download and order materials.

 

Short videos in different languages:


The following link provides local details of walk-in clinics in NW London
www.nwlondonicb.nhs.uk/your-health-services/immunisations-and-vaccinations/mmr

 


 

Video text: 

Measles spreads easily and can cause serious illnesses, including pneumonia and meningitis. A rash and high fever could be an indication of measles, so if you have suspicions see a doctor straight away.

If your children have not had the MMR vaccine, you should get them immunised as soon as possible. The vaccine is safe and effective, protecting your child against measles, mumps and rubella. Speak to your GP to get them vaccinated.

Measles can also spread in adults, so you too should get vaccinated. And if you come into close contact with someone who has developed measles, then you should seek medical help as your GP can offer you some protection against developing severe illness.

Measles is serious, so take steps today to get your children vaccinated and check out more information at www.nhs.uk/measles.

NHS North West London hosted a London-wide GP webinar on the topic of measles and MMR vaccinations on 21 February 2024. This content is aimed at GPs and medical professionals.

Resources are available here:

Health and wellbeing

NHS App General Web Banner 710x300.png

Promoting the NHS App – help patients access care more easily
We’ve launched a local campaign encouraging patients to download and use the NHS App. It helps people book GP appointments, order repeat prescriptions and access their records, all from their phone.

We’re targeting young people and working adults and would love your support.
If you have waiting room screens, feel free to use the campaign materials here: NHS App promotional materials (Zip file).

www.nhs.uk/nhsapp

 

Mental health services leafletMH leaflet cover.PNG

This leaflet covers:

  • Managing sleep, anxiety and stress (www.good-thinking.uk)
  • Talking Therapies
  • Looking after your mind and body 
  • Mental health services for people in crisis

Download PDF here
 

Social media

 

West London learning

The West London learning page is there to support colleagues in partner organisations to increase their understanding of how to provide safe and effective care, in a non-judgemental manner to their patients with complex mental health needs. The materials, including case studies and videos, are free to access but are intended for healthcare professionals and volunteers working in healthcare settings only.

West London learning :: West London NHS Trust

Anyone in England can register with a GP surgery. It's free to register.

You do not need proof of address or immigration status, ID or an NHS number.

You might be able to register with a GP surgery that's not in the area you live.
​​​​​​​
DOWNLOAD: This easy read guide explains more about registration and NHS services

GP surgeries are usually the first contact if you have a health problem. They can treat many conditions and give health advice. They can also refer you to other NHS services.

  • For more information on how to choose a GP, click here.
  • For general questions on GP appointments, click here.

To find you nearest GP surgery click here.

New Doctors of the World translated animations – how to register with a GP and book a COVID vaccine

Doctors of the World has shared new translated animations, which include 11 steps on how everybody can register with a GP without the need for documentation, and how to book vaccine appointments.  View here.

On this page you will find all our available communications resources to support the We are general practice campaign.

Please download, use and share information as appropriate. 

If there are other resources you would find helpful - please contact:  nhsnwl.communications.nwl@nhs.net

Suggested general practice newsletter and website story (please note this story gives you the opportunity to add details of all the medical experts providing care in the GP practice

Suggested GP text message for patients

In our practice you may see a GP, nurse, pharmacist or another medical expert depending on your need. Find out more at www.nwlondonicb.nhs.uk/wearegeneralpractice 

Suggested partner newsletter and website story

Film with sound for general use

Click here to view and download film

Film with no sound for use in general practice TV screens

Click here to view and download film

Leaflet

We are GP leaflet.PNG

Posters - 4 posters available to download

We are GP posters.png

Twitter

We are GP twitter post 1.pngWe are GP twitter post 2.pngWe are GP twitter post 3.png

Instagram

We are GP instagram square 1.pngWe are GP instagram square 2.pngWe are GP instagram square 3.png

Instagram FB clip

Instagram FB additional services.mp4
Instagram FB right person.mp4
Instagram FB whole team.mp4

Social media

Summer

Winter

Twitter and Facebook:image.png

 

Carer's support guideimage.png
Is the person I care for well?

A guide to support those caring for someone with health needs.

Download guide

 

Care home staff version of guide 'Is my resident well?'

Download guide

How to help your unwell child -image.png
Information for parents and carers of children under
5 years old.

Leaflet available to download

Including information on common childhood illnesses;

  • coughs and colds
  • diarrhoea and vomiting
  • fever and
  • ear problems.
Also see the Immunisation section for materials

On this page you will find messaging and assets to help the general public find the support they need during industrial action.

Leaflets/messages

Socials

111

GP access

Pharmacy

Web banner

Graphics

 

 

Immunisations

 

Social media assets from UKHSA - Google drive

Health conditions

Campaign materials for the follwoing cancers can be found using the links below:

Bowel cancer

Breast cancer

Cervical cancer (and screening)

Lung cancer

Oesophageal cancer  

Prostate cancer

Womb and ovarian cancer

 

Patient and community engagement resources (RM partners)

Primary care resources (RM partners)

#AskAboutAsthma - 11-17 September

NHS England – London’s #AskAboutAsthma campaign returns in September for its seventh year to raise awareness around childhood asthma and how to manage it.

#AskAboutAsthma highlights the simple changes to children and young people’s care that will make a big difference to how they experience their asthma.

Visit the campaign page here

 Communications tookits can be downloaded form the links below

Download print material on hypertension (high blood pressure):

Public-facing information about hypertension is available here.

Accessibility tools

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